Adverity is a data management and analytics platform for marketers, specialised in enabling data-driven marketers to demonstrate their value faster and easier and transform data silos into actionable insights.
Through automating data integration from hundreds of sources, this vendor-agnostic, end-to-end platform delivers a single view of marketing performance across the business. With the help of powerful data visualisations, it reveals tangible business impact of marketing activities, speeds up decision making, and uncovers real-time opportunities to fuel growth.
The Adverity platform consists of three solutions: Datatap, an ETL tool in charge of automating the process of data collection and management, Insights, delivering automated and compelling data visualisations and actionable insights, and PreSense, which discovers real-time opportunities to optimise campaigns and drive growth by leveraging augmented analytics.
Adverity is on a mission to empower teams to effortlessly utilise their data and turn it into powerful insights, decisions and actions. Founded in 2014, Adverity powers the marketing intelligence of over 220 world`s leading brands and agencies, including IKEA, Red Bull, GroupM, Unilever, Omnicom, Barilla, and Forbes. The company is headquartered in Vienna, and has offices in Frankfurt, London and New York.
Tel: 02080 174 114