B2B Expo logo

25 & 26 MARCH 2020

ExCeL LONDON

workshop

Grow Your Business Through Inbound Marketing

Knowing how to grow your business using a robust inbound digital marketing strategy is the best way to ensure brand loyalty and longevity in the current marketplace. If you’re after real ROI and sustainable results, you’ll want to sign up for our masterclasses.

The Klood team, along with HubSpot’s Channel Account Manager, Keith Cosgrave, will take you through a series of engaging talks, showing you the fundamental principles you need to establish across your core business operations.

Our experts will be discussing the tactics and quick-win strategies you can use to reinvigorate existing campaigns; set your website up with growth in mind, and the vital role of video in your inbound marketing strategy. We’ll also show you how to put together a full funnel advertising campaign that addresses your buyer personas at each stage of the buyer journey.


At A Glance

•  Eliminate friction between your marketing, sales and support teams – inbound is teamwork.
•  Learn how to convert strangers into leads and customers.
•  Create a unified team that is 100% centred around the questions that your buyer personas are asking and their common objections.
•  Want videos but have a limited budget? We’ll show you how to get in on the action.
•  Not all paid media channels were created equal – find out what works for your business at each stage of the marketing funnel.
•  If you’re not looking at your website with Growth-driven Design (GDD) in mind, we’ll help you to find the hidden potential.

dont miss

Schedule

Wednesday 27th March

  • 11.00 - Marketing Beyond the Sale: How to Achieve Growth Through Customer Experiences
  • 12.00 - The 6 Keys to Planning a Digital Marketing Strategy
  • 13.00 - Create Great Video Content that Engages, Converts & Sells
  • 14.00 - Why No Digital Marketing Strategy is Complete Without Full Funnel Advertising
  • 15.00 - Why You’re Losing Money if You Think Your Website is Complete
  • 16.00 - 25 Actionable Quick Wins to Boost Your Marketing Efforts

Thursday 28th March

  • 11.00 - 25 Actionable Quick Wins to Boost Your Marketing Efforts
  • 12.00 - The 6 Keys to Planning a Digital Marketing Strategy
  • 13.00 -Create Great Video Content that Engages, Converts & Sells
  • 14.00 - Why No Digital Marketing Strategy is Complete Without Full Funnel Advertising
  • 15.00 - Why You’re Losing Money if You Think Your Website is Complete