B2B Expo logo

25 & 26 MARCH 2020

ExCeL LONDON

workshop

Digital Marketing Masterclass

Returning for another series of digital masterclasses at this years Marketing Expo 2019 is Sleeping Giant Media. CiM Agency of the year in 2017, the Giants have made it their life's work to inform and support business to grow GIANT online. As a focussed search and social media agency, SGM has grown to over 50 highly skilled technical giants in their 10 years of business, growing hundreds of business along the way. This years see the GIANTS return with some dedicated fun workshops (done Giant styli) and the opportunity to book some time with a GIANT for your very own bespoke 1-2-1 consultation.

What do you wanna know, about SEO? - Where do you appear when your customer searches for you online? We all know the value of appearing when someone searches for your brand, but how can you get in front of someone when they are asking questions you can help answer? SEO Expert Holly Cooke explores and debunks the world of Search Engine Optimisation.

Discover and see, about PPC - Running ads online is a great way to spend and maximise the return on your marketing budget, if done correctly that is! The data and information we get through digital channels allows us to react and adapt when ads are not performing as we would like. In this workshop, the Giant Experts from Sleeping Giant Media explore the world of PPC (Pay Per Click) marketing and how you can start to maximise that return of yours.

Cut The Crap - Getting creative on social media - In a social media world driven by engagement algorithms, Brand and Marketing Manager of Sleeping Giant Media, Danny Windsor, explores why creativity is often the first thing that's dropped in the hunt for more and more social media hacks. This workshop has a practical demonstration on a range a apps that can be used to generate quick, engaging and visual content.

Migration headaches - don't get lost in search - Nothing more exciting than building yourself a brand new shiney website, all the bells and whistles means this is going to be awesome for sales. But what happens when it goes live? Is all that good work undone. In this workshop, the experts from Sleeping Giant Media will talk you through the steps required to make sure your new website migration is successful. An ideal workshop for agencies and web developers who support clients with new websites.

dont miss

Schedule

Wednesday 27th March

  • 10.00-10.45 - What do you wanna know, about SEO?
  • 10.45-11.00 - GIANT Expert Consultations
  • 11.15-12.00 - Discover and see, about PPC
  • 12.00-12.30 - GIANT Expert Consultations
  • 13.00-13.45 - Cut The Crap - Getting creative on social media
  • 13.45-14.00 - GIANT Expert Consultations
  • 14.30-15.15 - Migration headaches - don't get lost in search
  • 15.15-16.00 - GIANT Expert Consultations

Thursday 28th March

  • 10.00-10.45 - What do you wanna know, about SEO?
  • 10.45-11.00 - GIANT Expert Consultations
  • 11.15-12.00 - Discover and see, about PPC
  • 12.00-12.30 - GIANT Expert Consultations
  • 13.00-13.45 - Cut The Crap - Getting creative on social media
  • 13.45-14.00 - GIANT Expert Consultations
  • 14.30-15.15 - Migration headaches - don't get lost in search
  • 15.15-16.00 - GIANT Expert Consultations