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25 & 26 MARCH 2020


John Horsley: Speaking at the B2B Marketing Expo

John Horsley

Founder & CEO  -  Demand Exchange

Creating value through content syndication

In a world where b2b buyers have completed over 57% of the customer journey before contacting prospective suppliers, you need to make sure your business is front of mind and being considered.

In this presentation you will learn how market leading vendors build brand equity, and provide value prior to the point of need through the syndication of high-value content.

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John Horsley will be speaking in the following theatre: