B2B Expo logo

27 & 28 MARCH 2019

ExCeL LONDON

Mike Rogers F IDM: Speaking at the B2B Marketing Expo

Mike Rogers F IDM

Optimize Search Marketing

Using Google Analytics to Improve the Cost Effectiveness of SEO and PPC

Google Analytics is a powerful product but many businesses do not know how to use its functionality to optimise their digital marketing campaigns. This seminar will show you how to configure Google Analytics and drill into the details of reports so that you can maximise the returns from your SEO and PPC marketing efforts.

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