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27 & 28 MARCH 2019

ExCeL LONDON

Richard Sackville-West: Speaking at the B2B Marketing Expo

Richard Sackville-West

RedFlag Alert LLP

Maximising Sales Force adoption of CRM through Robotic Process Automation (The Perfect Customer Record)

This seminar will discuss some of the main CRM issues which businesses worldwide are facing in terms of data quality, integrity and transparency, and show you how these can be dealt with.

CRM is an integral part of every business, but when not utilised or properly implemented it creates a host of problems for marketing and sales leaders.

Richard will explain some key ways to adopt a sales-driven CRM strategy, while further enriching and cleansing the data you already have in real time and automating this process.

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