2021 Seminars

Subpage Hero

How to attract, retain, engage and convert using branded games

16 Nov 2021
Content Creation & Video Theatre
Games at a B2B conference? What nonsense is this!?

Well, if you're looking for new ways to engage your audience and stand out from the crowd, games could provide the answer. 2.9 billion people worldwide are playing games and the audience profiles of those gamers might surprise you. Chances are your prospects and customers are among them, meaning you can connect with them in a way that generates genuine emotional connections.

In this session you'll learn:
  • Why you should use games
  • Where they fit into your B2B marketing strategy
  • How other B2B brands have used games to deliver marketing results. 
Cari Kirby, Head of Marketing - Peek & Poke

Sponsored by:

Peek & Poke