If you’d like to register for multiple sessions, please submit each one separately.
Social media strategy to keep your audience engaged
Building and maintaining a solid social media presence takes time. In this masterclass, you'll learn how to create a consistent content pipeline, understand the importance of re-purposing evergreen content, and the best practices involved in generating engagement for your brand.
Build engaging websites for your business without HTML
Having a good website is as important as having a well-designed business card. Your website is the first impression that visitors and potential customers will have of you and your business. In this masterclass, you'll learn how to transform your website into an engaging reflection of your organization.
Effective ways to boost your website conversions
As marketers, you battle to bring traffic to your website. Ramping up your website traffic is great as long as you can turn those visitors into customers. In this masterclass, you’ll learn how to analyse your visitors’ behaviour, properly encourage them take desired actions on your site, and boost your conversion rate.
Email marketing in the age of privacy and personalisation
It is a well-known fact that email marketing continues to remain the most popular marketing channel because of its ROI. However, with today's technology, marketers are faced with a lot of challenges that stop them from achieving maximum engagement. The secret lies in getting all the elements of a campaign right.
The dashboard every marketing team must have
A modern marketing team works with multiple channels and tools to reach and engage their audience. Often, only teams with technical resources can build a dashboard that connects all these data sources and helps to make informed decisions. However, it does not have to be that way.
Automate your marketing campaigns across channels
Marketing automation is one of the most sought after technology platform for marketing teams as they scale and expand their engagement channels. Despite it being in demand, the adoption is quite slow because of the learning curve needed and complexity integrating variety of channels that is evolving quite fast.
- 11:00 - Social media strategy to keep your audience engaged
- 13:00 - Email marketing in the age of privacy and personalisation
- 14:00 - Automate your marketing campaigns across channels
- 15:00 - Build engaging websites for your business without HTML
- 11:00 - The dashboard every marketing team must have
- 12:00 - Effective ways to boost your website conversion
- 13:00 - Social media strategy to keep your audience engaged