CEO and Prime Ninja, Automation Ninjas
Kenda Macdonald is an Automation Ninja. With a background in Forensic Psychology, an affinity for statistics and behaviourally intelligent automation - she's not your average expert. She's been living and breathing behavioural marketing for over 8 years and after founding Automation Ninjas in 2015, she has grown the behavioural marketing automation agency into a multi-award winning powerhouse. She is the best selling author of Hack The Buyer Brain, an international public speaker and doting cat mom. She spends her waking hours helping businesses understand human behaviour so they can build and automate customer journeys that bring in better quality leads that convert higher, spend more money for longer and are happier while doing it.