Dan Larden
Head of Media,
ISBA
Dan has over 14 years’ experience in advertising and was most recently Chief Strategy Officer at TPA Digtial, a specialist consultancy focusing on data driven digital advertising. Before switching to consultancy, Dan was a Managing Partner at Infectious Media (now Kepler) which pioneered the use of programmatic advertising in the UK. Dan uses his extensive knowledge of the ecosystem with his platform at ISBA to push for a more responsible and transparent media environment for advertisers to excel within.
Sessions
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29-Nov-2023Brand, Video & Content Creation TheatreWhat can Enterprise B2B and Enterprise B2C learn from each other in 2024?