B2B Expo logo

25 & 26 MARCH 2020

ExCeL LONDON

Masterclasses

Our masterclasses are fully interactive, and enable you to apply the latest solutions from the world of marketing to real-world business scenarios. Don’t just settle for the theory, discover the outcome!

Be sure to book your place as availability is limited and on a first come, first serve basis.

Bite Size Digital Marketing Briefings

image of the sponsor

Don’t miss these short and punchy bite-sized learning sessions delivered by the experts who won Google’s Growing Businesses Online award, and The Drum’s Grand Prix Agency of the Year. You’ll get a focused and practical overview of the top challenges facing B2B digital markers.

View Masterclass

CRM Is At The Heart Of A Successful Business

image of the sponsor

Our expert run sessions will guide you through a range of topics to help your business succeed by putting CRM at its heart.

View Masterclass

Enjoy Marketing Masterclass

image of the sponsor

enjoy! is a results focused, digitally driven customer acquisition agency – a hybrid marketing agency / sales consultancy for this new social-digital world! we blend behavioural psychology and marketing strategy with a proprietary marketing & sales funnel to generate our clients more leads, more customers and ultimately more sales.

View Masterclass

From Leads to Revenue

image of the sponsor

Each session of this masterclass will focus on a different stage of the funnel, focusing on how at each stage, you can start converting your leads into revenue for your business.

View Masterclass

Giant Digital Skills Masterclass

image of the sponsor

Learn the digital skills necessary to succeed in the always-online world we live in. Looking for an answer to that burning question on digital marketing, business or some kinda technology? Well, come learn from and ask our GIANT experts from Search and Social Media Specialists Sleeping Giant Media.

View Masterclass

Innovation In Marketing Masterclass

image of the sponsor

This masterclass showcases the ways in which brands can innovate to keep themselves ahead of the competition, utilising digital marketing techniques through Social Media Advertising, Search and PR.

View Masterclass

inSurge Masterclass

image of the sponsor

Antony is Managing Director of insurge, “Trendin” and Linkedin Speaker for Natwest Bank. His Masterclasses are here to show you how a highly targeted, collaborative, sales & marketing Linkedin Strategy can change the face of your business.

View Masterclass

Marketing Automation Masterclass

image of the sponsor

Mapping your customers’ journey and understanding behaviour plays a pivotal role in marketing. Consumers know what they want, and this shifts the pattern of engagement entirely, making it harder to get their attention. Creating engaging experiences that you can automate is the new holy grail for marketing.

View Masterclass

Search & Digital Masterclass

image of the sponsor

In this programme of seminars/workshops, we’ll be addressing some of the main challenges facing marketing managers in 2020, including how to create content that Google likes, how to diversify and get more ROI from your PPC campaigns and how to improve your website using UX techniques and Google Optimise.

View Masterclass

Sendinblue Masterclass

image of the sponsor

Sendinblue is a customer engagement platform helping more than 80,000 growing companies deliver modern and personalized marketing campaigns. Whether it's managing email campaigns, sending SMS, or saving time with automation, we help our customers do it quickly and efficiently.

View Masterclass

Tilkee Masterclass

image of the sponsor

Tilkee fuels your business by empowering your Sales and Marketing Teams through reliable and actionable data. This enables organisations to increase efficiency and better engage with prospects and clients.

View Masterclass

ZOHO Masterclass

image of the sponsor

Zoho is the operating system for business - a single cloud platform with all the necessary applications to run a business entirely from the cloud . Zoho offers applications for marketing, sales, customer support, finance, human resources, employee productivity and collaboration. More than 50 million users around the world rely on Zoho every day to run their businesses - including Zoho itself.

View Masterclass