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19 Nov 2020

Building a World-Class Go-to-Market Team (Fast)

It's never been more critical to have a strong product marketing team living in the middle of your fast-moving, complex company to architect successful go-to-market strategies.

Before you can go-to-market, you need the right strategy. Join Yoni, who will share the product marketing playbook he's used to build technology's top-ranked product marketing team.

  • The core competencies your next product marketing leader must have
  • The product  marketing 'personas' behind a well-balanced team
  • The repeatable GTM playbook to start launch successfully
View all Virtual Event 2020 On Demand

Watch on-demand now!

We have a selection of our sessions from our 2023 event available to watch on-demand now. Re-immerse yourself in the exciting and engaging atmosphere of the B2B Marketing Expo and learn from the experts in B2B marketing.