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18 Nov 2020

How Compas takes the pain out of building accurate forecasts

How can companies build accurate sales forecasts? In today's turbulent times, last year is unlikely to be much of a guide. Compas uses a driver-based planning approach that lets forecasts respond rapidly to changes in the marketplace.

This talk will show how the analysis of historic data, coupled with a few simple inputs can allow you to build a complete sales forecast based on the underlying business drivers. It will then demonstrate how Compas can update these plans automatically in the light of actual sales to create a truly data-driven forecast.

  • How driver-based planning builds a truly responsive forecast
  • How to use past data to build accurate sales forecasts, even in turbulent times
  • How SMEs can move beyond spreadsheet-based planning without incurring the cost of a bespoke system 
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We have a selection of our sessions from our 2023 event available to watch on-demand now. Re-immerse yourself in the exciting and engaging atmosphere of the B2B Marketing Expo and learn from the experts in B2B marketing.

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