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19 Nov 2020

The State of Sales Coaching in 2020

Coaching is one of the hottest topics in Sales right now. Often pointed to as the most important function of a front line Sales Manager, yet in practice - the data suggests it doesn't get treated with the same importance.

We surveyed hundreds of Sales Leaders and Sales Reps on the state of coaching in their company in 2020 to discover the differences in opinions, behaviours, attitudes, and ultimately impact of coaching on quota attainment. This seminar will reveal our industry findings.

3 Key Takeaways:

  • The importance and impact of coaching, backed up by real data
  • The dichotomy of opinions of sales coaching between Sales Leadership and Individual Contributors
  • An analysis of why these gaps exist
View all Virtual Event 2020 On Demand

Watch on-demand now!

We have a selection of our sessions from our 2023 event available to watch on-demand now. Re-immerse yourself in the exciting and engaging atmosphere of the B2B Marketing Expo and learn from the experts in B2B marketing.