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B2B Marketing Live: A Bold New Chapter for B2B Marketing Expo and Sales Innovation Expo
In an exciting and transformative move, ROAR B2B announces that the B2B Marketing Expo and Sales Innovation Expo will merge into one ground breaking event under the new banner, B2B Marketing Live.
This landmark event has served as a cornerstone for professional marketers, drawing over 4,000 attendees in its previous iteration. B2B Marketing Live promises to elevate this legacy by reflecting the evolving needs of the modern B2B landscape, emphasising innovation, collaboration, and growth.
The rebranding is more than just a name change; it signifies an expanded commitment to the dynamic and collaborative nature of today's sales and marketing industry.
B2B Marketing Live will offer an enriched, content-led experience where thought leaders, industry pioneers, and ambitious marketers come together to share insights, explore the latest trends, and inspire one another. Attendees can expect an immersive agenda filled with keynote presentations from top industry figures, panel discussions tackling current challenges, and hands-on workshops designed to equip marketing professionals with actionable strategies.
“The world of marketing has transformed since our journey began, and we’ve transformed with it. B2B Marketing Live is designed to provide an enriched, content-led experience where thought leaders, industry pioneers, and ambitious marketers can connect, share insights, and inspire one another. This new platform will not only showcase the latest tools and trends but also celebrate the full spectrum of lead generation, marketing expertise, innovation, and growth.” - David Juniper, Group Portfolio Director at ROAR B2B.
The event will feature over 100 exhibitors showcasing cutting-edge technologies and services, more than 150 expert speakers delivering forward-thinking content, and unparalleled networking opportunities for attendees to forge meaningful business relationships.
With the rapid evolution of digital marketing, AI, and data-driven strategies, B2B Marketing Live aims to be the premier destination for professionals seeking to stay ahead in the fast-paced world of B2B marketing and sales.
This evolution underscores ROAR B2B’s commitment to fostering collaboration, sparking innovation, and delivering meaningful outcomes for the industry.
The first event for B2B Marketing Live will take place on 16th July at Voco, Manchester, for a 1-day event bringing together marketing leaders and experts within the industry. Find out more here
At the main event, B2B Marketing Live London on 19 - 20th November 2025 at Excel London you’ll experience the next chapter in B2B marketing and sales innovation. Together, let’s shape the future of the industry. Find out more here