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B2B has the potential to be electrifying. But. The industry is paralysed by a culture of conservatism. Scared stiff in a straitjacket of rational ideas. Insipid brands churning out safety-first whitep ... -
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Our carefully curated content, across key sectors, including marketing, technology, commerce, data and more, delivers business-critical knowledge to professionals, giving them the information they nee ... -
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Read the latest news, features and best practice on all thing event and exhibition marketing, whether you are just marketing your first consumer show or are a seasoned trade show marketing manager. Ge ... -
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BCMA represents the global community in branded content and influencer marketing. The BCMA sets industry standards for best practice, celebrates success, measures effectiveness and connects the whole ... -
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The British Promotional Merchandise Association (BPMA) is the professional body serving the £1.5BN+ promotional products industry in the UK and Ireland. The BPMA is the leading authority on promotiona ... -
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The Customer Data Platform Institute educates marketers and technologists about customer data management. The Institute publishes industry news and educational materials, provides vendor comparison re ... -
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About WARC – The global authority on marketing effectiveness For over 35 years, WARC has been powering the marketing segment by providing rigorous and unbiased evidence, expertise and guidance to make ... -
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Wellity Global is the recognised and trusted provider of mental health and wellbeing training solutions for some of the world’s most respected organisations including the UK Home Office, the G7 Summit ...
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